How To Guides

Leveraging GA4 for Deeper Insights and Optimisation

Amy Cheng Head of UX & CRO

Kate Dulhunty Copywriter

Garbage In, Garbage Out: If Your GA4 Data Is Wrong, So Are Your Decisions

Amy Cheng Head of UX & CRO

Website Accessibility for All: Key Takeaways from Amy’s Webinar

Amy Cheng Head of UX & CRO

Kate Dulhunty Copywriter

A Guide to Saving GAU Data Before July 2024

All about how you can export your GAU data before the July deletion. We can help you embrace the future of website analytics confidently.

Amy Cheng Head of UX & CRO

Kate Dulhunty Copywriter

Thrive with GA4: Conquering its Limitations for Optimal Analytics

Amy Cheng Head of UX & CRO

Effortlessly Add GA4 To Your Website: A Beginner’s Guide

Google Analytics is one of the most powerful tools for website owners; it provides insights into how users interact with your site. Google Analytics does this by collecting usage data and presenting it to you in a digestible format, unveiling the areas of your site that need improvement. You may have seen that Google Universal Analytics ends in July 2023 to make way for the new and improved Google Analytics 4, or GA4 for short.

Amy Cheng Head of UX & CRO

How to use competitive backlink analysis to grow your backlinks

Chloe Kourganoff Senior Organic Search & Content Specialist

The 4 Most Common Data Discrepancies in Google Analytics (and How to Fix Them)

Yoghurt Digital

4 Tips For Convincing Clients It’s Time To Pivot

Pivoting your client’s digital marketing strategy can help them adapt in uncertain times - if everyone’s on board. Read how to get buy-in from client management now.

Yoghurt Digital