Most SEO teams aren’t tracking traffic from large language models. That’s a problem. Not because the numbers aren’t huge yet, but because the way people search is changing, and most analytics setups aren’t built for it. Tools like ChatGPT, Perplexity, Claude and Copilot are shifting how users discover content. Many people start with a question […]
How to Track LLM Traffic (And Why It’s Now a Strategic Priority)
