Key Takeaways From the Yoghurt Digital team: 2025, The Year Digital Grew Up (Whether We Were Ready or Not) Across the Yoghurt Digital team, one theme kept surfacing: 2025 wasn’t about learning AI, it was about living with it. If 2023–2024 were the experimentation phase, 2025 was when AI became embedded in everyday search, browsing, […]
Once upon a time, SEO was like stuffing your suitcase for Bali with nothing but thongs and sunscreen. Sure, you nailed the basics, but you forgot half of what you actually needed. Old school SEO stuffed in keywords and hoped for the best. Today, Google is more realistic about what’s needed. It expects more. It […]
We’ve got some exciting news—Yoghurt Digital has been named a finalist in the Digital Marketing category at the 2025 Australian Small Business Champion Awards! This is a huge moment for our team. From the brainstorms to the deep dives into data and all those cups of coffee, this recognition is a tribute to the passion, […]
Search engines change all the time – often more than daily – and it can be challenging to keep up with all the changes and the noise that goes with it. What do the changes mean? How will it affect you? Our new monthly Search Summary pieces aim to help answer those questions and more! […]