Each one of our team members play an important role in keeping the agency a well-oiled machine. In our ‘meet the team’ series, we share insights into the lives of the talented individuals that make up our Yoghurt Digital family.

1. What do you do at Yoghurt Digital?

I’m a Content Executive, which means I spend a lot of time researching keywords and incorporating them into strategic, engaging written content for our clients. I write everything from meta information and product descriptions to blog posts, partnership pieces, and site content. I also spend a lot of time alarming everyone with my noisy and aggressive typing.

2. If you weren’t doing that, what would you be doing?

I’d definitely be a dentist – for no reason other than the fact that I have always loved going to the dentist and think teeth are groovy. Failing that, I’d love to work for an education or advocacy group like Fashion Revolution, which aims to reform labour conditions within the fashion and apparel industry.

3. What does a typical day look like for you?

My life is like multigrain bread: Wholesome, but pretty boring. If I’ve failed to cancel outside of the $15 cancellation fee window, I’ll go to an early morning spin class, then roll into work cheerful and full of endorphins. If not, I’ll get to work with nary an endorphin in sight and therefore much less cheerful.

Either way, I spend most of my day at work doing all manner of the aforementioned content-related things, before heading home to cook dinner with my partner (by which I really mean, watch him cook dinner while I do all the easy bits like picking herbs) or catch up with friends.

4. What is your favourite thing about working at Yoghurt Digital?

The repartee is excellent, plus everyone is generally very supportive and generous with their time and knowledge.

5. What are the values that drive you in work and life?

Diligence, generosity, humility, and fairness. I’m also a stickler for old school manners, and am genuinely aghast by anyone who considers pleasantries like “please” and “thank you” optional (and yes, I am clutching my pearls as I say this).

6. What do you enjoy doing outside of work?

I make most of my clothes, which is every bit as time consuming as it sounds. I also love moving and grooving in all forms, and try to squeeze a pilates, barre, or dance class into most days.

Beyond this, I am close to my family and friends, and enjoy using the remainder of my time to helicopter mother my many plants, support grassroots environmental and social justice groups, and spend way too much time on Instagram. Textbook millennial, I know. I also have a manic obsession with tiny fruit (or tiny items of all descriptions, really).

7. What are your top 3 favourite books OR podcasts OR movies?

In peak “we get it, you’re a chaotic neutral”, I’ll give you one of each.

  • Books: The Neapolitan Novels by Elena Ferrante are hands down the best books I have ever read, and are 100% worthy of all the hype they’ve garnered over the years. They’re also a series and therefore not technically one book, but I’m already breaking the rules here so #YOLO.
  • Podcast: Ear Hustle is an incredibly reported, incredibly empathetic podcast produced by San Francisco artist Nigel Poor and inmates at San Quentin State Prison. It’s an occasionally harrowing listen but provides much-needed humanisation of many people caught up in the American carceral system. 
  • Movies: I have two (equally true) answers to this: Synecdoche, New York, if I’m trying to be cool, and Legally Blonde – if I’m trying to be even cooler.

8. What’s the best advice you have ever received?

This quote by Louis CK – controversial, I know – really resonates with me, particularly within a competitive industry in which everyone is racing to the top:

“The only time you look in your neighbor’s bowl is to make sure that they have enough. You don’t look in your neighbor’s bowl to see if you have as much as them.”

9. What’s your favourite restaurant in Sydney?

As someone who has spent the better part of my adult life explaining that Filipino food is far more complex than suckling pig and frozen desserts bastardised by Gelato Messina, Lazza in Marrickville is a godsend. They do incredible Filipino food including the regional dishes I grew up eating, and have a hilariously eclectic collection of wall art.

10. You’re on a deserted island and can only listen to one album for the rest of your days. Which one would you pick?

I listen to a lot of mopey music that seems well-suited to living out my dying days on an island, but I’m going to go with “Honeymoon” by Lana Del Rey. If I’m going to die alone I may as well be melodramatic about it.

11. What’s your favourite meme?

I feel like this goes without explanation.

12. What’s the best meal you’ve ever had?

A few years ago my partner and I went to Portugal and spent most of our time looking for increasingly obscure places to eat. In Porto we crossed a very quiet, non-touristy part of the city to find a restaurant called Don Castro, which turned out to be a tiny stone terrace that seemed frozen in time in the 60s. You had to ring the doorbell to enter, and inside there were only two other tables, no menu, and Don Castro himself. Over about three hours he brought out plenty of tiny dishes that we never learned the names of and accompanying colourful commentary, and everything was delicious. To this day, I’m not entirely sure if we somehow simultaneously dreamed the whole experience.