5 Minutes With Chloe Kourganoff hero image
5 Minutes With Chloe Kourganoff hero image
Chloe with the Sydney Opera House in the background

Each one of our team members play an important role in keeping the agency a well-oiled machine. In our ‘meet the team’ series, we share insights into the lives of the talented individuals that make up our Yoghurt Digital family.

1. What do you do at Yoghurt Digital?

I joined Yoghurt Digital a little over a year ago on the second half of my year-long working holiday visa in Australia. Said visa sadly expired last June, and since then I have been working remotely from London. As an SEO Executive in the SEO team, my focus is mainly on content and outreach. I plan and strategise content for our clients, and work with publishers and bloggers to grow our clients’ digital presence. 

2. If you weren’t doing that, what would you be doing?

Probably living my best life as a yoga teacher, personal trainer, and nutritionist – the triple-threat for health nerds like me. I’m not particularly good at any of those things but I’m so passionate about them it’s borderline a personality trait.

3. What does a typical day look like for you?

With the time difference between London and Sydney, my catch-ups with the team are either early in the morning or late at night, which means that my work days either start at 6am or finish at around 11pm. The hours in-between usually contain a lot of emails, content, spreadsheets, a gym session or yoga class, an afternoon spent working at a coffee shop with a good playlist (when the city isn’t in lockdown), and lots of hot beverages.

4. What is your favourite thing about working at Yoghurt Digital?

I really appreciate how hard-working, open-minded, and passionate everyone is. It’s truly inspiring to be around such great people every day – even if I now hang out with them online! Plus, not every company would be on board with having a remote employee, and I’m very grateful that Yoghurt is cool with that. And – even though I don’t get to see them anymore – the office full of dogs, plants, and lovely people is an A+ environment.

Chloe with Louie

5. What are the values that drive you in work and life?

Honesty, self-awareness, hard work, humility, and empathy.

6. What do you enjoy doing outside of work?

At the risk of sounding like a broken record, I am really into fitness, so I spend a lot of time at the gym or on my yoga mat. I also love making all of my meals from scratch and spend a lot of time in the kitchen coming up with recipes and turning vegetables into desserts (sweet potato and avocado chocolate mousse, anyone?). I also spend a fair amount of time filming videos and taking photos to help my boyfriend run his fashion Youtube channel. I’m also a pretty big bookworm and listen to tons of podcasts.

7. What are your top 3 favourite books OR podcasts OR movies?

If I had to narrow it down to three, it would be these:

8. What’s the best advice you have ever received?

“Doing the right thing is always the right thing.”

9. What’s your favourite restaurant in Sydney?

It has to be Yayoi. I have a soft spot for Japanese food, and I dream about Yayoi’s eel donburi and matcha mochis more often than I’d like to admit. Health Nuts in Kings Cross comes in at a close second. I honestly think they make the best smoothies and vegan lasagnas in Sydney – plus it doubles as a health food store, so it’s basically my Disneyland.

10. You’re on a deserted island and can only listen to one album for the rest of your days. Which one would you pick?

If you only gave me one album to listen to for the rest of my life, I would start hating every single song on that album after just a couple of days. That being said, I’d love to have a recording of ambient city noises (if that’s even a thing). I’ve always lived in big cities and city noises are weirdly comforting to me.

11. What’s your favourite place in the world and why?

Taiwan! I lived in Taipei for a year during my studies and loved everything there. Taiwan has the best food, the kindest people, and the most beautiful landscapes (that you’ll get to enjoy with almost zero tourists around). It’s a very underrated country and I cannot recommend it enough.

Chloe eating dumplings

This pile of potsticker dumplings probably cost around AUD $5 and they were some of the best ones I ever had. If that doesn’t convince you to go to Taiwan, I don’t know what will.

12. If you could have any superpower, what would it be and why?

To instantly translate jokes from one language to another. Anyone who speaks more than one language knows the pain of having THE perfect joke or pun ready in one language, but just standing there quietly because it doesn’t translate well. My lifetime of cultivating an exceptional sense of humor in French is unfortunately wasted on my English-speaking friends.

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