Search Engine Optimisation

SEO is such a critical digital tactic because, more-so than many other marketing channels, is has the power to connect you to people anywhere in the world. But not just to any people - it connects you to people who are actively looking for what you have to offer. It gives your company constant visibility in any global market you compete in. SEO should be part of your omni-channel marketing strategy, used to drive brand awareness and boost revenue.

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SEO Audits

In the same way that having a treasure map helps a treasure hunt, an SEO audit is critical to developing an effective SEO strategy. It's important for us uncover the areas of your website that are in need of the most attention. Our audit isn't comparable to one of the free health checks you may have seen online. We go into great depth, analysing both your on-page, off-page and competitor performance to build you a customised strategy based on the areas of greatest opportunity.

SEO Campaigns

The ongoing strategy will be heavily dependent on what is uncovered during the SEO audit. However, the foundation of every good SEO campaign is on-page optimisation. The biggest issues and quickest wins are normally found here, which is why more often than not on-page SEO is our starting point. We'll turn our findings from the SEO audit into a priority action list based on difficulty vs reward, but our policy is to remain agile and pivot based on data, goals and results.

Consulting

If you have in-house resources who are already managing your SEO campaign but feel that a review or some guidance would be beneficial, consulting would be a more effective option. We’ll spend time sitting with your team identifying areas for improvement and areas of greatest opportunity. We'll help build a list of tactics, execution plans and timelines to help propel your company's growth.

Google Penalty Removal

Has your traffic dropped suddenly and dramatically? Have your keywords mysteriously disappeared from the results pages? Chances are Google has handed you a penalty for violating their guidelines. And while getting a Google penalty removed isn’t necessarily a simple process, we have plenty of experience isolating the cause of penalties and implementing SEO strategies to have penalties reversed.